
Jun 8, 2023 2:18:12 PM Cogo Team Strategy, Lead Generation, Inbound Marketing, Buyer Personas
Read More »
Are you looking to build a stronger, more engaged community around your brand? One of the most effective ways to do so is by transferring your social media followers to an email and newsletter list. By building a list of subscribers who have opted in to receive updates and content from your business, you'll have a direct line of communication with your most engaged and loyal followers.
May 9, 2023 5:30:00 PM Gabrielle Guidero Marketing and Sales Alignment, Lead Generation, Inbound Marketing
Read More »This guide explores and explains how to harness the power of your data and turn your CRM into a revenue-generating growth machine.
Nov 8, 2022 2:26:33 PM Cogo Team Marketing and Sales Alignment, Strategy, Lead Generation, Inbound Marketing
Read More »
In today's ever-evolving business landscape, creating marketing campaigns that leave a lasting impact is crucial for success. As a full-service marketing agency, we understand the power of combining data-driven insights with creative content to drive remarkable results. In this blog post, we will explore the strategies behind building impactful marketing campaigns that resonate with your target audience and elevate your brand's story.
Well-informed campaigns driven by data can cultivate competitive advantage for every stage of the buyer’s journey.
Dec 6, 2019 3:48:30 PM Cogo & Co Marketing and Sales Alignment, Lead Generation, Inbound Marketing
Read More »
As I recap and ponder last year, I thought about memorable marketing trends and game changers. The Mayweather vs. McGregor fight came to mind as a significant marketing moment. I was one of the millions of people who purchased the fight on pay-per-view. Initially, I expected that Conor McGregor would disqualify himself by doing some sort of Mike Tyson antic, not necessarily bite his opponent’s ear off, but maybe kick Floyd Mayweather in the head. Granted, I did buy the fight for the hype and entertainment with the understanding that I was losing money. However, what I did not expect is the value I received in this epic bout. What I bought was a strategic, organized, marketing powerhouse that satisfied the marketer in me.
Feb 26, 2018 11:30:00 AM Rhiannon Beltran Strategy, Inbound Marketing
Read More »