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Cogo Strategy Blog

    What Is a Marketing Campaign, and How Can It Help You Reach Your Goals?

    8 Tips on How To Achieve Sales and Marketing Alignment

    What Is HubSpot? Everything You Need to Know

    Demand Generation vs. Lead Generation

    Hyperlocal Social Media Marketing

    Brand vs Marketing

    Building a Strong Community: The Importance of Converting Social Media Followers to an Owned Email and Newsletter List

    Is your  CRM holding you back? 10 Indicators and What to Do Next.

    Marketing: A Catalyst for Cultivating a Healthy Work Culture

    From Likes to Leads: How to Turn Your Social Media Following into Prospects

    Unlocking the Secrets of Revenue Ops: 6 Signs You're Doing it Right

    The Benefits of Using your CRM to Power Your Marketing

    6 Critical Components of a Strong Brand Foundation

    Checklist for your Next High Converting Marketing Campaign

    Mayweather vs. McGregor: 4 Marketing Lessons Learned

    10 Tips for Improving Lead Generation from Your B2B Website

    The Art of Effective Skills Transfer

    Maximize Engagement and Returns Through Better Customer Profiles

    5 Steps to Impact Your Lead Gen Team with Effective One-on-Ones

    3 Ways to Turn your Website into a Sales Tool

    How to Sell Your Marketing Plan to the Executive Team

    Marketing Leaders: Improve Campaign ROI with Shared Metrics

    Creating and Communicating a Value Proposition That Sticks!

    5 Ways Your Content Marketing Strategy Can Help Reduce Churn

    How to Turn your Marketing Cost Center into a Revenue Generating Center

    A Simple Two-Step Framework to Initiate Sales and Marketing Alignment

    Axis Marketing Communications is Changing