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Strategic Partnership

This is the "whole enchilada." Our Strategic Partnership package gives you full access to Cogo & Co.'s marketing capabilities. We provide you with a dedicated team that will work alongside your sales and marketing teams to develop a tailored plan for your business.

This plan will yield month-over-month success and utilizes:

  • Inbound strategy development
  • Weekly check-ins, monthly reporting, and planning
  • Monthly or quarterly campaign kits
  • Sales content development and optimization
  • Website management and optimization
  • Technology and automation (creating email sequences, automating prospecting, implementing direct messaging in your HubSpot account)
  • HubSpot onboarding, management, and optimization

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Tactical support

We understand that enlisting the help of a full-scale marketing agency may be daunting. You might not need all the services we offer. This is why we offer our Tactical Support package for people seeking specific carveouts. This package allows you to expand your capabilities in areas where you need the most support. We offer customized programs that can include components like strategy, offer development, social media graphics, content development, paid ad graphics, email marketing templates, landing pages, and more.

A campaign kit may include:

  • Content strategy and planning
  • Webinar deck, whitepapers, guides, etc.
  • Blogs, social media messaging, and graphics
  • Email drip campaigns and landing pages

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OUR MARKETING SERVICES

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Strategic Planning and Execution

We use data-driven insights to craft effective marketing strategies. We analyze your business to help create a tailored strategy that makes sense for your customers.

Content Management

Content is arguably the most important part of a successful marketing campaign. We can create content that builds you as an authority in your field and is SEO-optimized to drive more traffic to your site.

Website optimization

You need a functioning and effective website to attract and retain customers. Our team can build a website with SEO and user experience in mind. For your digital storefront, you need a site that can take and process orders. We can build everything out on the backend to guarantee your site is running as it should.

Analytics and Reporting

Data is paramount to any digital marketing effort. We use analytics to track performance on all KPIs with your content, social, and advertising strategies. This reporting helps us pivot to ensure maximum ROI and that each marketing dollar spent is working effectively.

Social Media Management

Our team manages your social media channels to curate and post content in line with your brand. We can build brand awareness through both organic and paid posts to hit your target audience where they are online.

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